Claude Training: master AI for your work
Practical in-company training in which your team learns to work effectively and responsibly with Claude. From prompt engineering to Projects and extended thinking. Tailored, aligned with your organisation.
The impact of AI on your productivity
Research shows: trained Claude users achieve measurably better results with faster workflows and higher quality output.
6 training programmes, from beginner to specialisation
Choose the level that suits your team, or let us design a tailored programme from the topics most relevant to you.
What is Claude?
Get to know Claude: how it works, what it can and cannot do, and how your data is handled.
- Generative AI fundamentals
- Claude's capabilities and limitations
- Data privacy and security
- Responsible AI use
Prompt engineering basics
Master the art of asking: learn the fundamentals of writing effective prompts.
- The GCSE framework: Goal, Context, Source, Expectations
- Practical examples and exercises
- Common mistakes and how to avoid them
- Get started immediately tomorrow
Advanced prompt techniques
Move beyond basics: systematic approaches to complex tasks.
- Chain-of-thought and structured thinking
- System prompts and role-based prompting
- Iteratively refining outputs for quality
- Critical evaluation of AI responses
Claude Projects
Organize your Claude work: structured workflows for complex projects.
- Creating and managing Projects
- File uploads and document context
- Persistent instructions and memory
- Collaboration within Projects
Extended thinking
Leverage Claude's deep reasoning for complex problems.
- When to use extended thinking
- Complex analysis and research
- Problem-solving workflows
- Best practices and limitations
Role-specific applications
Apply Claude to your daily work: practical use cases for your function.
- Communications and content creation
- Data analysis and research
- Document drafting and editing
- Workflow automation ideas
Advanced extended thinking
Master complex problem-solving and research workflows.
- Deep analysis and synthesis
- Multi-step reasoning chains
- Research and knowledge discovery
- Optimizing thinking time and tokens
API integration and automation
Build Claude into your systems and workflows.
- Claude API fundamentals
- Embedding Claude in applications
- Batch processing and efficiency
- Advanced use cases and integration patterns
Custom workflows
Design AI-powered workflows tailored to your organisation.
- Building complex prompt chains
- Data pipelines with Claude
- Quality assurance and testing
- Deployment best practices
Strategy and implementation
Plan Claude adoption across your organisation.
- AI governance and policies
- Change management for AI
- Measuring ROI and impact
- Scaling AI responsibly
Content creation with Claude
Claude as a creative sparring partner for text and communication.
- Writing blogs, articles and web copy
- Copywriting for ads and campaigns
- Maintaining and perfecting tone of voice
- Audience-focused writing with AI support
Press releases and campaign copy
Getting professional communications on paper faster.
- Structuring and writing press releases
- Developing campaign concepts
- Sharpening key messages
- PR and storytelling perfection
SEO and online content
Using Claude for search engine optimisation.
- Researching keywords with Claude
- Writing SEO-optimised texts
- Generating meta descriptions and titles
- Planning content with an editorial calendar
Social media and internal communications
From social posts to newsletters and intranet content.
- Social media strategy and content planning
- Expressing organisational news clearly and engagingly
- Carefully wording difficult messages
- Building templates and fixed formats with Claude
Recruitment and selection
Claude as an aid throughout the entire recruitment cycle.
- Writing job postings that attract the right candidates
- Optimising job descriptions
- Generating interview questions per role and competency
- Drafting assessment criteria
Onboarding and communications
Getting new employees up to speed better and faster.
- Drafting onboarding programmes and welcome emails
- Simplifying manuals and work instructions
- Creating FAQ documents for new employees
- Writing internal communications clearly and inclusively
HR documents and policy
More efficient drafting of policies, schemes and procedures.
- Summarising employment schemes and procedures
- Preparing appraisal conversations
- Creating feedback forms and evaluation templates
- Carefully wording reorganisation communications
Learning and development
Claude as a learning assistant and training support tool.
- Drafting training materials and presentation texts
- Generating cases and practice materials
- Creating knowledge tests and reflection questions
- Structuring and summarising learning pathways
Supporting decision-making
Claude as a thinking partner for complex issues and choices.
- Drafting pro/con analyses and decision matrices
- Thinking through scenarios and mapping risks
- Writing advisory texts and management summaries
- Preparing and structuring meetings
Reports and presentations
Getting management information on paper faster and sharper.
- Drafting quarterly reports and progress overviews
- Writing presentation texts and talking points
- Sharpening boardroom communications
- Wording dashboard texts and KPI explanations
Strategic thinking with AI
Using AI for analysis, orientation and strategy development.
- Developing SWOT and PESTLE analyses
- Accelerating market and competitive orientation
- Articulating and testing strategic choices
- Sharpening vision and mission statements
AI in your organisation
Leading responsible AI adoption within your team.
- Assessing AI opportunities and risks for your organisation
- Bringing employees along in AI transformation
- Establishing conditions for responsible use
- Building a business case for AI investment
Why choose this Claude training?
No standard story, but training that fits how your team really works.
Directly applicable
A good mix of theory and practice. You practise with your own documents and workflows, not fictional examples.
100% tailored
In a pre-conversation, we map your industry, workflows and knowledge level. The training is customised accordingly.
Experienced AI trainer
Specialized in Claude and AI applications. Up-to-date with the latest Claude features and best practices.
Is the Claude training right for you?
The training suits virtually any professional who wants to work smarter with AI - regardless of knowledge level or role.
Employees & teams
Learn to use Claude for writing, summarising, researching and planning. Directly applicable in your daily work, regardless of role or department.
Managers & team leads
Use Claude for better decision-making, reporting and communication. Learn how to deploy AI strategically and bring your team along in responsible AI use.
Communications & Marketing
From content creation to copywriting and social media: Claude as a creative sparring partner. Learn how to use AI without losing your own voice.
Assistants & secretaries
Claude as your personal assistant: drafting emails, preparing meetings, turning notes into action plans. Save hours every week on routine tasks.
Everything you need to know
Approach
The training combines short theory sessions with extensive hands-on exercises. We use recognisable examples from your own working environment, so you can apply what you've learned immediately.
Prior knowledge
No specific technical background needed. The training is designed for different experience levels, from complete beginners to advanced users. In the pre-conversation, we assess the knowledge level of participants.
Claude account & access
Participants should have access to Claude (either claude.ai or Claude within your organisation's system). For expert-level training on API integration, additional technical setup may be required.
Materials & aftercare
After the training, each participant receives a comprehensive summary, practical use cases for their role and a quick reference guide. If you have questions after training, you can always contact us.
Customisation & combination
Want to combine Claude training with other topics? Or a deepening session for specific use cases? We're happy to compile a custom programme.
From enquiry to results
Every Claude training is carefully prepared and tailored to your organisation.
Get to know
A short conversation to understand your wishes, target group, industry and experience level. No obligation.
Customize
We design a programme with examples and exercises from your own working environment and industry.
Deliver training
Interactive, practical and engaging. Online or on-site. Immediately applicable tips and techniques.
Aftercare
Summary, practical use cases and the opportunity for follow-up. So the learning sticks.
What participants say
"Very educational training delivered enthusiastically. Interactive, room for own case contributions and lots of helpful tips that I can get started with straight away."
"Finally I understand how to write effective prompts and how Projects help me structure my work. The training was very practical, with examples from our own situation."
"Great insights into Claude's capabilities and limitations. The trainer was flexible with different experience levels. Everyone learned something new."
All about Claude training
We offer three levels: Beginner (for those new to Claude), Advanced (for those with some experience who want to work more systematically) and Expert (for those who want to master advanced techniques, extended thinking and API integration). We also offer three specialisation programmes: Communications & Marketing, HR & People Management, and Management.
The training is suitable for anyone who wants to use Claude in their work: employees, managers, specialists, communications professionals and leaders. No technical background required. In the pre-conversation, we adjust the level to the participants.
The Beginner training is a half day. The Advanced and Expert programmes are full days. Industry-specific variants can be combined with a level training. We adjust the duration to your wishes and the knowledge level of the group.
No problem. In the pre-conversation we discuss the knowledge level of the group and design a programme that is challenging and relevant for everyone. Our trainers are experienced in handling mixed levels within a group flexibly.
Claude and ChatGPT are both powerful AI assistants, but have different strengths. Claude has a larger context window (200K tokens), superior extended thinking for complex analysis, and Projects for structured workflows. ChatGPT has more integrations and a larger ecosystem. Both are valuable. During training we discuss the differences and help you determine which tools best fit your workflows.
That depends on how you use it. During the training we spend considerable time on privacy aspects, data security and what you should and should not share with Claude. We also discuss Claude Team and Enterprise subscriptions and how organisations establish AI policies. So your team works safely and responsibly.
Yes, all our Claude trainings are available in-company, at your location or online. We tailor content, examples and exercises entirely to your organisation, industry and job function.
Absolutely. Claude combined with advanced writing, or Claude with strategic thinking? We compile a programme that fits exactly what your team needs. Contact us to discuss possibilities.
Book a tailor-made Claude training for your team
Fill out the form on our contact page or call directly. We will contact you within two business days to discuss your wishes. No obligation.